There are over 6,500 languages
spoken by 8 billion people all across the globe. To put it in other words,
English- the only website will reach only 25% of internet users worldwide. So,
in case you haven’t yet checked what language your competitor is using then
perhaps it is the right time to do so.
Even, the smartest companies
realize that having a multilingual website is far more crucial for the
increases sales. The multiple studies have concluded the same - that there is a
link between translated content and a consumer’s likelihood of making a
purchase is undeniable.
So, in case your content is
written in a different language, for example, the content for the local reader
can be written without reducing cultural elements and losing the core message –
in this way you can ensure an increase in sales.
The localization is especially
important because while other western countries might prefer website content to
be catchy and concise, the eastern counties prefer a lot of details.
The top-ranked 5 Irresistible
Benefits:-
1. Extended Reach: - First things first, only by choosing to translate
your website content to a different language, you can increase your global
audience.
2. Competitive Advantage: In case your competitors have not yet
translated their website then perhaps you can take advantage to reach a step
ahead and can differentiate your business from your competitions.
3. Strengthen Your Brand: Next, you can attract more customers on your
landing page, and impress them with your business.
4. It is easy: To some business owner translating their website might
sound like a big task – but today you can get label and packaging translation service on your products.
5. Translation makes more sense: Lastly, as per Google Analytics, it
is common that more people get attracted to your website if your website can be
translated into their native language.
By getting your website, label and
packaging translation, you improve your online visibility and ranking. The
multilingual website has a significant impact on SEO, as well.
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